Tapyness, Bespoke CX Capture

Bespoke customer surveys refer to custom-made or tailored surveys designed to gather specific feedback and insights from a particular group of customers or target audience.

brent flandersJuly 25, 2023#cx, #survey, #retail, #DigitalTransformation, #data

Too Big to See : Part One

Our Tapyness research team is constantly segmenting business categories and verticals for deep study to better understand customer attitudes toward them that are often not openly visible to common methods of capturing this information.

However, despite the wide range of technology available to capture customer sentiments, enterprises usually don't discover that their customer service is deficient until significant damage has been done to their reputations.

brent flandersApril 16, 2023#survey, #cx, #retail, #data, #DigitalTransformation, #Technology

Brick and mortar, are you really listening?

Consumers passing through — not just paying customers — really matter

brent flandersOctober 9, 2018Tapynesscx, #cexp, #retail, #survey, #data

Tech forward or industry laggard?

While technology is not a panacea for everything, when it comes to measuring the customer experience — IoT CX is the new gold standard.

brent flandersAugust 21, 2018#survey, #data, #rewards, #trust, #cexp, #cx, #retail

Browsing vs. Buying in Retail: why do consumers leave without buying?

brent flandersAugust 5, 2018#rewards, #survey, #retail, #trust, #cx, #data

EMPATHY & CX | ask + listen + understand + execute

brent flandersJuly 19, 2018Tapyness#cx, #cexp, #retail, #data, #rewards, #trust, #survey

Why are you paying customers for their feedback?

A brand should be building trust with consumers, period. Not paying them to consume their products or services by asking them to pay with their valuable time to take a survey or expose their identity.

brent flandersJuly 2, 2018#retail, #rewards, #trust, #cexp, #cx

Thoughts & new CX trends

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