Real-time IoT (Internet of Things) customer experience (CX) capture kiosks can significantly disrupt the traditional survey mold by offering a more immediate, interactive, and contextually relevant way to gather customer feedback.
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Grocery stores are a vital part of our daily lives, catering to our fundamental sustenance needs. However, despite their consistent demand, many grocery stores find it challenging to maximize their profits. While numerous factors contribute to this issue, some key elements are often overlooked. Tapyness will explore the missing ingredients costing grocery stores greater profits and discuss potential strategies to address these challenges.
Read MoreIn today’s fast-paced, technology-driven world, brick-and-mortar brands face an ever-increasing challenge in staying relevant and competitive. As the digital landscape evolves, businesses must awaken to the presence of blind spots that might be holding them back from realizing their full potential. Tapyness will explore why addressing these blind spots is essential for the survival and success of traditional brick-and-mortar brands.
Read MoreReturn on investment (ROI) is a performance measure used to evaluate the efficiency or profitability of an investment or compare the efficiency of a number of different investments. ROI tries to, directly and indirectly, measure the amount of return on a particular investment, relative to the investment’s cost.
To calculate ROI, the benefit (or return) of an investment is divided by the cost of the investment. The result is expressed as a percentage or a ratio.
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So many choices. So many sorts of metrics, critics and measures.
Perhaps it makes sense to count things where the counting tells us how to do better next time.
And to count things that let us know how much risk we can take next time.
Or to calibrate our judgment about the market.
But it makes no sense at all to count things over which we have no control, and which teach us nothing about the future.
Counting our luck (good or bad) doesn’t make us luckier.
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